Food / Wellbeing
30 TikTok accounts to follow if you want to fill your screen time with food
FoodTok pulls through once again!
Wellbeing / Wellness
Yes, cortisol face is real – but you probably don’t have it
There are other reasons for the swelling.
Beauty / Trend
Gentle allure: how the internet is adopting the ‘demure’ beauty trend
Very mindful.
Book Club / Culture
L is the word: why ‘limerence’ is on everyone’s lips
Not to be confused with love.
Culture / People
Who is Sabrina Bahsoon, the London model at the centre of TikTok’s Tube Girl trend?
First Lady of Juicy Couture, and TikTok’s newest hyper-fixation.
Fashion / Style
Get to know Gabbriette Bechtel, model, musician and TikTok cooking icon
By day she’s TikTok’s favourite Goth-girl chef, and by night she’s fronting campaigns for Betsey Johnson, Heaven by Marc Jacobs and Givenchy.
Beauty / Trend
TikTok’s 242 makeup rule is a recipe for success
Beauty can feel a little too prescriptive these days, which is why we find ourselves gravitating towards anything that we can put our own spin on.
Culture / Film
Welcome to girl failure cinema
For those of us who find the Girl Boss narrative unrelatable, TikTok has introduced us to our new favourite film genre: Girl Failure.
Beauty / Trend
Bronzed beauty gets a new name – introducing TikTok’s Latte Makeup
A look that says “Capri in July” without ever booking a flight.
Food / Wellbeing
In defence of TikTok’s Girl Dinner
Girl Dinner is a thing, because, it’s argued, who can be bothered whipping up a fully-fledged meal at 6:30pm?