As the world converges on the City of Light for the Paris Olympics, the streets have become a vibrant runway showcasing the latest in French and global fashion; a dazzling fusion of athleticism and high fashion that reflect the city's rich sartorial heritage and its position as the global epicentre of style.
Of course, the Opening Ceremony on Friday was, as always, a moment to highlight cultural garb from around the world – from the Mongolian team uniforms that went viral on TikTok, designed by Michel & Amazonka, to the Ralph Lauren-adorned Team USA. But around the official events, athleisure still reigns supreme, with sleek, preppy suits, and high-performance sneakers becoming the uniform of choice for both locals and visitors.
But of course, there are plenty of French brands on display, like Christian Dior and Louis Vuitton (the latter of whom is providing all of this year's trophy trunks). Parisian fashionistas are renowned for their ability to effortlessly mix high and low fashion, and this year's Olympic crowd is no exception. Vintage sportswear pieces from iconic brands like Adidas and Nike are paired with designer staples from CHANEL and Balenciaga, creating a dynamic interplay of old and new. The city's love affair with streetwear continues to thrive, with graphic tees, bucket hats, and logo-laden hoodies making frequent appearances.
The street style on display is a testament to the city's unparalleled ability to blend tradition with innovation, creating a sartorial symphony that celebrates individuality and athletic prowess. It's a visual feast that captures the spirit of the Games and the timeless allure of Parisian fashion.
Check out all the best street style moments we're loving from the Paris Olympics so far...
Emma Chamberlain in Ralph Lauren
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Ariana Grande in Thom Browne and Cynthia Erivo in Louis Vuitton
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Serena Williams in Louis Vuitton
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Lady Gaga in Dior
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Celine Dion in Dior
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Aya Nakamura in Dior
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Pharrel in Louis Vuitton
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Zendaya in Louis Vuitton
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