Unbridled optimism. This is the sentiment Macgraw's Porcelain collection is rooted in. At Lindesay House in Darling Point, founders and co-creative directors Tessa and Beth Macgraw hosted an intimate group of guests on the lawn to preview their latest collection, which aired virtually for Australian Afterpay Fashion Week earlier today, and is completely available to shop as of now.
Models clad in baroque and floral prints emerged onto the lawn - Sydney Harbour glittering as the backdrop - lounging around porcelain croquet sets, chatting together, and reading on benches. They drifted through a single row of guests, cool pinks, deep greens and royal blue setting the palette, reflected back in the surrounding environment.
“After a challenging year of lockdowns and being unable to travel we wanted to transport our audience to an idyllic place. A place of beauty and optimism, completely immersed in the colours of nature. The past year has taught us to embrace technology, to reach out and connect with our customers in new ways.The virtual format allows us to give the viewer an eagle eye view of the collection and step inside the macgraw world.” Said Beth Macgraw in statement.
It was all embroidered tulle, gowns, mini dresses, and lounge suits in the most opulent of renderings. Inspired by the opulence and fragility of Bleu de Roi porcelain, the collection is layered with ornate floral prints and rich jacquards, developed in-house from Tessa MacGraw’s sketches. Headscarves served as fitting accessories, while glittery block heels embellished with bows on the upper formed footwear du jour. Macgraw motifs solidified throughout, signalling elegance and grace within each moment.
“Our collections are hand-touched. Slowly and thoughtfully developed with care, we are not in a rush and design the collections with intention. We work with local artisans, cutters and makers here in Sydney.” Tessa Macgraw noted.
