Covetable Danish brand GANNI rarely steps a foot in the wrong direction. Last week, the label launched their second sustainable collaboration with denim mavens, Levi's; and just a few weeks prior, took Copenhagen Fashion Week by storm with its LOVE FOREVER collection. Needless to say, the 'cool-girl' brand is approaching 2021 head on, and GANNI doesn't plan on slowing down any time soon; particularly when it comes to sustainability. An extension of the label's ongoing commitment to sustainable practice, GANNI has released a new collection of 'pick-me-up' accessories; titled GANNI Kiosk.
Adorable, right? If you're ready to get your hands on the brand's creations, expect your cart to be longer than usual. The GANNI Kiosk collection features items from phone cases and stationery items, to bucket hats and crochet bags. To-die-for accessories such as scrunchies, wallets, tote bags, socks and underwear sets are all made using leftover organic cotton fabrics from previous collections. If perhaps, you're on the hunt for a new statement piece of jewellery, GANNI has also delivered on that front; offering a colourful motif necklace and complimentary bracelet set.
Inspired by the brand’s bi-annual fashion week pop-up concept, GANNI Kiosk (named in tribute to Copenhagen’s neighbourhood kiosk stores) features an eclectic mix of seasonably relevant products curated by creative director Ditte Reffstrup.
“Our Fashion Week Kiosks inspired us to create more permanent non-fashion concepts that are produced responsibly,” shared the Danish brand’s creative director in a statement.
“We wanted our Kiosk collection to be a treasure trove of pick-me-ups like stepping into a local Danish kiosk wanting a bit of everything. We want to spread joy and positivity right now and share new ways of doing things. Good things really do come in tiny packages.”
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To help create some of the pieces in the collection, GANNI teamed up with A Good Company; a B Corp-certified sustainable company in Sweden. One of the most noteworthy pieces in the collection are the plastic free plant-based phone cases; created from the byproduct of linseed plants, grown locally on an ecological farm in Sweden. The phone cases, which are biodegradable, are also entirely carbon-neutral, due to A Good Company's use of non-toxic materials throughout the production process. Through the partnership, GANNI Kiosk is also offering illustrated notebooks made from recycled stone paper; which ensures there is no deforestation, no wasted water and no harmful chemicals used in the production process.
The GANNI Kiosk collection is now available to shop exclusively through ganni.com.
