One of the most monumental shopping events of the year, it's imperative to have a strategic approach to the Black Friday sales. With all your favourite stores and boutiques guaranteed to be participating, it's worth having a list on hand of what you're looking for, and where to find it. If you've run out of time but are still wanting to make the most of the sales, we've put together a list of our editor's favourite Black Friday sales picks for you to shop come Friday 27 November.
Black Friday is always the day after Thanksgiving, and is one of the last major shopping days of the month, falling on the last Friday of November. While Black Friday's roots are based in American culture, thanks to the internet and consumer demand, many Australian brands have also jumped on board in recent years to partake in the symbolic shopping event.
As professional and seasoned Black Friday shoppers, we pride ourselves on our ability to source out the best and most exclusive discounts on offer. Whether you're in the market for new beauty products, a collection of covetable swimwear options to ring in the warmer weather, or are looking to treat yourself to a luxury gift ahead of the festive season, our curated guide of editor-approved (and soon to be shopped) Black Friday sales will have you covered.
Keep scrolling for our pick of the best – from Australian jewellery brands to salon-grade hair tools, and even a new coffee machine.
MEJURI
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Covetable jewellery brand MEJURI certainly have the right idea with their Black Friday sale this year, offering a 'buy more, spend more' incentive from 25 November until 3 December. Buy one piece of their chic gold jewellery, receive 10% off; purchase two, get 15% off; buy three, get 20% off. As you may have already guessed, our MEJURI Wishlist is much longer than three items.
Mara & Mine
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If you're on the hunt for a unique and Instagram-worthy pair of summer sandals, look no further than Australian brand Mara & Mine. The accessories brand is offering shoppers 35% off site-wide this Black Friday, with the code: BLACKFRIDAY35 to be used at checkout. Their sale will begin at 12:01am Friday 27 November through to 11.59pm Monday 30 November.
Farfetch
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Although we're still a little short on the details, luxury fashion retail platform, Farfetch, has confirmed it will be participating in Black Friday again this year. Last year, the site offered shoppers up to 70% off designer pieces – a monumental discount on the normally pricey items. While we wait in anticipation, there's no harm curating your Wishlist ahead of the big day.
friends with frank
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Melbourne-based brand friends with frank is generously offering 20% off site-wide (with a minimum spend of $200) this Black Friday, and their selection of incredible outerwear and knitwear is a high priority for RUSSH editors. The sale starts Wednesday 25 November and ends Friday 27 November midnight. Timeless pieces at an incredible price, what more could we ask for?
Coach
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A brand deeply-rooted in heritage and quality craftsmanship, scoring a Coach piece this Black Friday is what (smart) shopping dreams are made of. The brand is offering 20% off full-priced items, and with quality at the heart of their designs, you're sure to find a piece that will last a lifetime.
Cloud Nine
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Beauty tools can be expensive, so when there's an opportunity to find salon-grade styling tools on sale, you can rest assured that we will be across it. Not only are Cloud Nine's products super chic, they also incorporate 'Kinder Styling Technology,' which helps protect and strengthen your hair every time you use one of their straighteners or styling tools. The brand is offering $40 off the entire website from 23 November for a limited time only.
Maria Farro
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For a shopping experience that will transport you to Greece, Bondi Beach-born, Cretan-inspired sandal brand, Maria Farro is offering shoppers 20% off site-wide with code: FARROFRIDAY this Black Friday. All the brand's sandals are 100% leather and made in Chania, Crete, bringing a slice of Mediterranean heaven to Australia.
Nespresso
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If a new coffee machine is at the top of your Wishlist, Nespresso is offering a variety of different savings across their Vertuo Aeroccino3 machine bundles, exclusive coffee pods and Nespresso accessories. Receive an additional 10% off Vertuo Aeroccino3 machine bundles, on top of the SAVE $80 offer available; a free, pre-selected coffee assortment when you purchase any Nespresso coffees from the Original Line (OL) and Vertuo Line (VL) range; and 15% off selected Nespresso accessories.
macabalm
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Clean beauty brand, macabalm is offering customers the opportunity to shop the limited edition macabalm triple pack, including mini (15ml) medium (30ml) mega (50ml) exclusively between 20-27 November. The balm incorporates macadamia nut and the powerful properties of Kakadu Plum to create an anti-inflammatory and anti bacterial product that heals and nourishes.
Solaqua
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Luxury beach towel brand Solaqua is getting us summer ready with 30% off your entire order when you spend $150 or more. The perfect Christmas gift or opportunity to treat yourself, the hardest decision will be deciding between the brand's incredibly chic colour-ways. We'll take one of each, thank you.
Reliquia Jewellery
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Cult-jewellery brand Reliquia is offering its customers 30% off site-wide this Black Friday, and for those who happen to spend over $350, the brand will also be sending out a gift-with-purchase valued at $200. Use the code: BFCM to redeem your discount.
St. Agni
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For handmade, leather sandals that are anything but ordinary, Byron Bay brand St. Agni is the place to shop. The brand is offering customers 20% off selected styles, so you can treat yourself to a pair or two.
Frankies Bikinis
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If you're searching for a bikini that pops, Frankies Bikinis is the perfect place to start. Their vibrant swimwear and matching resort wear will be discounted by 20% this Black Friday if you're shopping their full-priced items. Sign up to gain access to their exclusive sale.
If our editor's selection of Black Friday sales has sparked a spending spree, make a head start on your Christmas shopping this year with our carefully curated Christmas gift guides. Whether you're searching for a sentimental gift for mum, or an unforgettable present for the friend who has everything, we've narrowed down our favourite picks that are sure to be a winner. Who knows, you might even find what you're looking for is currently on sale.
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