Every so often, a new brand comes along and changes the path of 'cult fashion' as we know it. First, it was Emily Ratajkowski in Reformation; then Bella Hadid reignited our love for Chrome Hearts, and Devon Lee Carlson with Réalisation Par. But in the decade of 2023, fashion has a new influencer and her name is TikTok. So, when a certain velvet, button-down mini dress began to do the rounds on the social media app, we knew immediately that this brand was here to stay. Yes, we are of course talking about With Jéan; the label, which, just like many other social-media worthy brands, has reached cult status.
If there's one thing we've come to learn, however, getting your hands on the brand's covetable pieces is no walk in the park. Finding the now iconic Andy dress is a once in a blue moon miracle and the brand's baby tees are one of the most covetable items of the season. Thankfully, when it seems like all hope might be lost, there are a string of other covetable brands that we recommend you add to your sartorial roster.
Below, we're sharing some of our favourite brands like With Jéan that we're shopping right now.
1. With Harper Lu
View this post on Instagram
Founded in 2020, With Harper Lu is well known for combining contemporary prints and designs with sustainable fashion. Hailing from Melbourne and Australian-made, the brand has recently released their newest collection, Vivid, on October 8th and all we can say is "yes, please".
2. Marcia
View this post on Instagram
Since 2019, French brand Marcia has been designing and creating its pieces from green fabric ECONYL® regenerated nylon; and made entirely local in France. Even if you haven't heard the brand name before, you would have definitely seen Marcia's trademark cut-out dresses on your Instagram feed. Like With Jéan, Marcia is not afraid to experiment with cheeky cutouts and playful prints – creating pieces that celebrate the female body in all its forms.
3. Réalisation Par
View this post on Instagram
Réalisation Par is no stranger on the list of deeply loved fashion brands. Similarly to With Jéan, this brand grew to unparalleled popularity thanks to the powers that be – aka social media. Both brands are known for their killer dress offerings, and it's true that you'll never feel 'meh' in a Réalisation Par outfit. We'll take one of everything, thank you.
4. Faithfull The Brand
View this post on Instagram
Bali-based brand Faithfull the Brand has always held a place in our hearts. It might be because one half of the creative duo is Australian Sarah-Jane Abrahams, but the brand's playful, comfortable but undeniably chic designs are what draw us back time and time again. Faithfull has always placed ethics and sustainability at the forefront of its brand – which speaks to the brand's continuously growing fan base. The brand's easy, off-duty pieces will feel right at home in your holiday or everyday wardrobe.
5. Reformation
View this post on Instagram
Los Angeles-based Reformation has had a major cult following since it first launched in 2009. But in 2015, the brand gained a whole new type of fan base when it became entirely carbon neutral. So, when you fall in love with its flattering, flirty silhouettes, you also have peace of mind knowing your purchase is not harming the environment. Just like With Jéan, this brand has garnered plenty of celebrity hype – spotted on the likes of Emily Ratajkowski, Kaia Gerber and our BLACKPINK babe, Rosé.
6. Amlul
View this post on Instagram
Spanish-based fashion brand Amlul might still be young, but from the moment it launched back in 2019, it has made a major impact. Founded by creative director, Gala González, the brand prides itself on responsibile consumption and ethical production; operating on the basis of a 'seasonless' approach to fashion. You can expect plenty of slip dresses, knit tops and even some denim moments; and just like With Jéan, Amlul is certainly not afraid of colour.
7. Tyrell
View this post on Instagram
If you're a lover of With Jéan, then chances are, you love a good cut-out moment. Look no further than Toronto-based brand Tyrell – arguably the king of slinky, cut-out goodness that is sure to always turn heads. The brand is all about sensualism and architecture; creating feminine silhouettes that are easy to transition from day to night. Best believe, we'll be sporting one of the brand's designs at our next F*ck Fashion party.
8. Rixo
View this post on Instagram
Year after year, British label Rixo has cemented itself as the master of bold prints. The brand offers a variety of different styles – whether you prefer something short and flirty, or can't go past a printed, oversized button down. Serving Parisian street-style maven holidaying in the French riviera – it's everything we've ever wanted to do.
9. Bamba
View this post on Instagram
Originally founded as a swimwear label, Australian-based brand Bamba has become a regular name and face on our Instagram feeds. Inspired by 80s aesthetics and tailored for the modern woman, the brand's high-neck, open-back knit dresses have become almost impossible to get your hands on. The hype is just as real as the Andy dress that put With Jéan on the map.
10. Rat & Boa
View this post on Instagram
Cult-label Rat & Boa has always been known as a brand designed "for the bold and spirited". A penchant for luxe fabrics, an injection of nostalgia and a glamorous undertone; it's clear to see how this is one of the brands that is like With Jéan in so many ways. If you like to experiment with your style, this is the brand for you.
11. MaisonCléo
View this post on Instagram
Together with her mother Nathalie, for who the label is named after, French designer Marie Dewet founded cult Instagram label, MaisonCléo. From the outset the brand has upheld its stance against fast fashion, openly communicating with its following the manufacturing process of each item (which is created on a handmade-to-order basis) and the subsequent costs. Beloved for its front-tie blouses crafted from leftovers fabrics from French Couture Houses and factories, the clothes can be made to fit all sizes and has become a staple in the wardrobe of Francophiles the world over.
12. Jacquemus
View this post on Instagram
A brand that needs no introduction. Just like With Jéan, Simon Porte Jacquemus first found his audience on Instagram. It's since grown to enchant fashion admirers all across the globe, with season-defining shows, collaborations with monoliths like Nike and Tekla, and the first ever Jacquemus boutique at 58 Avenue Montaigne in Paris. Few designers manage to embed clothes with joy, colour and feeling with the same magic as Jacquemus. Save your pennies and spend them here.
13. Mirror Palais
View this post on Instagram
For sultry dresses that have you snatched and feeling like the vampy seductress of a Fellini film, you can end your search. Mirror Palais is the place for you. As is the power of With Jéan, Mirror Palais designer Marcelo Gaia is the architect behind pieces that will stop traffic in their own right. Each garment could be the main event, all of them will have you feeling like you've hit your stride. And why would you not want that energy?
14. FanciClub
View this post on Instagram
Handmade in Vietnam, Khanh Duy Tran is the brain behind FanciClub, the nostalgia-infused label that's caught the eye of Bella Hadid, Hailey Bieber, Olivia Rodrigo and more. The label touts flirty two-pieces and minis decorated with waterfall ruffles and rosettes that would make Carrie Bradshaw late on her rent. Take a tour.
15. PRISCAVera
View this post on Instagram
Noughties nostalgia is the modus operandi at PRISCAvera. Jump on the bandwagon with their midi slip skirts and gauzy mesh baby tees. When you're done filling your cart with With Jéan that is.
16. Mirae Paris
View this post on Instagram
Mother-daughter duo Tara and Camille Jarmon know their way around an eclectic pattern, edgy shape and collections inspired by the infinite possibilities of a balmy European summer. Click your way here for a heady dose of slinky slip and wrap dresses, often in the colours of a tequila sunrise.
17. Lisa Says Gah
View this post on Instagram
Gah! That's the feeling Lisa Bühler wants to elicit when shoppers find their way to her boutique for all things slow fashion. Lisa Says Gah arrived on the scene in 2014, as a home for brands with sustainability as their core focus and a love for all things bright, eclectic and irreverent. The store also provided an opportunity for Bühler to champion independent design, as well as launch her own sustainable label, with pieces crafted in California. If you love loud prints, ruffles and shirring, welcome home.
18. Tank Air
View this post on Instagram
Bangkok-born Hong Kong-raised designer Claire Robertson-Macleod does basics with a point of view. Which, is actually a tricky thing to do in today's oversaturated fashion industry. The pieces are all about fit – and most excitingly, they're on offer to those beyond a size 12. From slinky bodysuits, ultra mini skirts and a wardrobe fit for your upcoming summer holiday, Tank Air is one to fawn over.
19. Gimaguas
View this post on Instagram
Nothing says summer vacation like one of those flimsy little Gimaguas mini dresses. The Barcelona-born brand has become our go-to for flirty basics suited to the warmer weather. Every piece is made in Spain, which we appreciate. So if bearing some skin is on the agenda as we enter the holiday season, slide your mouse to this known quantity.
20. The Five Studio
View this post on Instagram
Designed and based in Amsterdam with Nicoline Huizenga at its helm, The Five Studio is a well for all your corporate fashion needs, straddling the line between art and accessibility. So if you're looking to inject your career with the personality of With Jéan, while still adhering to your office dress code, look no further.
21. SISTER Studios
View this post on Instagram
Mindfully made in Melbourne, Australia using minimal waste, the focus at SISTER Studios is on creating quality pieces that will last a lifetime. This is also true of its offshoot denim brand, FLOWER, which has a simple offering classic pieces made from deadstock materials. We love the flirty skirts and skimpy tops and trust us, so will you.
22. Paloma Wool
View this post on Instagram
By now, I'm sure you're all familiar with Paloma Wool, a cult Spanish label designing artful garments with a nostalgic twist. Think the frazzled English woman but refined. And if you're in need of thoughtfully designed accessories, Paloma Wool does those too.
23. Belle the Label
View this post on Instagram
If you like Fanci Club but can't afford the price tag, Belle the Label offers a similar selection at an accessible buy in. We love the bubble skirts and frilly hemlines, how very Y2K.
24. Gil Rodriguez
View this post on Instagram
Ethical fashion is personal fashion. And few people know this quite so well as Eliana Gil Rodriguez. The Venezuelan-born, Los Angeles-based creative director was a former designer for American Apparel, before deciding to start her namesake line of sleek basics. Aside from making elevated essentials, which are designed to be worn on repeat – everywhere from dinner to dance class – Rodriguez is a staunch believer in slow fashion. Her pieces make it easy to be too.
25. MODE MISCHIEF
View this post on Instagram
The offering at Melbourne-based label Mode Mischief Studios is not large, although we don't think it needs to be. The label designs a straight-to-the-point selection of basics that are flattering and nod to the trends within the zeitgeist. Each piece is ethically manufactured by a small, family-run business, which is a bonus in our eyes.
26. Ciao Lucia
View this post on Instagram
Ciao Lucia captures the essence of sun-soaked Mediterranean summers with its effortlessly chic and timelessly elegant designs that seamlessly blend vintage inspirations with contemporary silhouettes. If you sign up to their newsletter, you can also get 15% off your first order.
27. all is a gentle spring
View this post on Instagram
With Jéan are pretty well-known for their modern corset tops and 90s sensibilities, and another Australian-owned brand that offers a similar aesthetic is all is a gentle spring. The brand is a a poetic embrace of nature’s delicate beauty, offering a serene collection of garments that harmonises gentle hues and sustainable materials.
28. Frankies Bikinis
View this post on Instagram
Frankies Bikinis, based in Los Angeles, is a vibrant, trendsetting swimwear brand known for its playful and bold designs, and beloved by fashion insiders like Gigi Hadid and Dua Lipa. The brand offers a diverse range of styles, from flirty bikinis to chic linen sets and frilly dresses, all crafted with a commitment to quality and sustainability.
29. My Mum Made It
View this post on Instagram
Australian fashion label My Mum Made It is all about comfort at its core – using materials like durable cottons and stretchy mesh to create comfortable yet chic garments. Think: lace mini skirts, bloomers, puffer totes and frilled dresses. It's coquette meets 90s meets loungewear.
30. MÄRCHEN Studio
View this post on Instagram
Based in Shanghai, MÄRCHEN's collections have an affinity for natural fabrics, as well as an inaugural venture into jewellery. They're louche and effortlessly undone, but also incredibly of-the-moment.
31. Hansen and Gretel
View this post on Instagram
Sydney-based label Hansen and Gretel has mastered the art of feel-good fashion. Offering wearable, feminine styles, each with a distinct edge, there’s a reason this brand has long been a favourite of the fashion set, both locally and abroad. Even better, you can experience the magic IRL, with stores in New South Wales and Victoria.
32. Are You Am I
View this post on Instagram
Are You Am I’s creator, Rumi Neely, set out to design the pieces that she felt were missing from most wardrobes, and that’s exactly what she’s done. With a penchant for slinky mini dresses and easy-to-wear separates, these are pieces you’ll buy now and love forever.
If our brands like With Jéan roundup has you itching for a spot of online shopping, we're certain you'll find some pieces to "add to cart" after scrolling through our list of brands like Reformation.
Image: @mirrorpalais @maisoncleo
