Pharrell Williams and Tiffany & Co. are redefining pearl jewellery with a bold new chapter in the Tiffany Titan collection. This week, the musician and Louis Vuitton’s Men’s Creative Director introduces Tahitian pearls into the line, infusing the collection’s sharp, sculptural aesthetic with the deep, iridescent hues of these coveted gems.
Crafted with Tiffany & Co.’s signature precision, the new designs elevate traditional pearls into something entirely modern. Sustainably sourced from the lagoons of French Polynesia, each Tahitian pearl is hand-selected for its striking colour and exceptional luster.
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What makes Tahitian pearls so special?
Cultivated in the tropical lagoons of French Polynesia, Tahitian pearls are celebrated for their unique colours and high luster. The pearls in this collection range from 11–12 mm – larger than the standard 9–11 mm – and boast grey tones with overtones of green, purple, and even iridescent hues. Each pearl takes at least 18 months to culture, resulting in a depth of colour and nacre thickness that makes them stand out. Tiffany artisans hand-select each pearl for its visual harmony, ensuring that every piece in the collection is both uniform and strikingly unique.
“It is incredibly fulfilling as an artist to take something as established as pearl jewellery and reinvent it,” Williams said in the collection's official press release.
What is the collection inspired by?
Inspired by Poseidon’s trident and Pharrell’s roots in the community of Atlantis, Virginia Beach, the new Tiffany Titan collection plays with the tension between sharp and soft forms. Crafted in 18k rose gold with pavé diamonds, the collection introduces five new designs—a pendant, earrings, necklace, bracelet, and ring—each showcasing the bold, sculptural aesthetic of the Titan motif.
For those seeking standout pieces, the necklace and bracelet feature alternating spike rondelles and pearls, while the pendant, earrings, and double-row ring reimagine traditional jewellery silhouettes. Each design not only tells a story but also serves as a symbol of bold self-expression.
When is it available?
The latest Tiffany Titan by Pharrell Williams collection will debut globally in March 2025. The new pieces will be available at Tiffany & Co. boutiques worldwide and online via the Tiffany & Co. website.
